Morrell Heating & Cooling began in 1986 with the primary goal of giving our customers what the "Other Guys" don't provide- affordable comfort solutions for the home and business market. In today's market, this means using innovative niche market energy saving comfort systems, single source installation & service, expandable markets, and a sales system showing the customer upside benefits of our products & installation. Also, equipment & licensing currently required allow for tremendous growth potential in untapped markets unrelated to the HVAC industry, but involving current & potential service customers, new construction, and retrofit projects.

Mission Statement

    The MORRELL COMPANY offers a myriad of heating, ventilating, and air conditioning services necessary for today's customer, stressing indoor comfort, health, safety, and energy conservation. While energy savings will ultimately pay for new equipment installations, our primary goal is listening to the customer's needs, propose the most effective solution for their budget, and deliver what is promised in a friendly, yet professional atmosphere. Steve Morrell, founder of MORRELL COMPANY, is the driving force behind this concept. Set with a core group of highly talented individuals in their own particular fields, we are using our proven track record with geothermal heat pump systems to enter an unheard of, untapped market in central Iowa; the add-on geothermal heat pump! Additional service needs requiring MORRELL COMPANY attention, include; residential & commercial service HVAC agreements, commercial refrigeration & kitchen equipment services, cistern & water well abandonment, well pump, water line installation & service, septic installation and repair, backhoe and trenching services, and general small construction projects any current of new customer will have a need for. We live in an age of convenience, and customers demand fast, courteous, professional services. Our seasoned crew aboard MORRELL COMPANY is prepared to take the reins, showing customers what a successful 21st century service organization will be made of.



Before Morrell Company


After Morrell Company

Unique Features

(1) No other licensed comfort contractor in Central Iowa has vertical well drilling capabilities in house. The highest level of quality control and responsibility is a major factor for customer confidence in using MORRELL COMPANY for their installation needs. The quality of a geothermal installation is all that stands between throwing thousands of dollars out the window or enjoying years of quiet, economical, environmentally safe, unparalleled comfort. We have yet to see any comparable installations in quality, as MORRELL COMPANY does a lucrative service business correcting others' poor craftsmanship. Many a consumer who thought "dollars & sense" meant using the lowest $$ bid, come full circle, eventually in need of our professional services

(2) Make hay when the sun shines! Our top priority in service for the customer is being on the spot with a smile and solution to fit the need. What good is a service department with an attitude? If others think they are the best and customers will allow a two to six week backlog, let them! Our company consistently gains new customers from getting the job done fast & the first time, and then backing all repairs with a ONE YEAR PART & LABOR WARRANTY. Try to find others in our industry with that kind of confidence in what they do. In fact, many other companies look at poor quality, return service work as their "bread & butter" business. MORRELL COMPANY profits from customer satisfaction- a win/win situation, nothing less.

(3) Service Works! A very important tool in maintaining residential & commercial service agreements. Customer satisfaction means regular maintenance without the service company being reminded to do so! Computerized efficiency takes our customers to a higher level of comfort in knowing MORRELL COMPANY will call them, not the other way around! No matter if the need is monthly, quarterly, biannual, or yearly, we'll be ready for action at the precise day & hour. An amazing coincidence is our men work less in extreme weather and more in mild. Another, winning combination for MORRELL COMPANY customers.

(4) Flat rate pricing. Our customers pay a low diagnostic/trip charge, and BEFORE any work is completed and a firm repair quotation is first approved by the customer. MORRELL COMPANY customers know up front what the actual repair will be. Firm quotes are highly ethical business practices, promoting solid customer relations. Our customers are not penalized if we are at fault in not having a part on the truck, or the job was twice the labor it should have taken to do. One price-one year parts & labor- one more MORRELL PLUS!

(5) Sales presentations, not estimates. How can a potential buyer really know what the right system is for his or her home & business? Knowledge is power, and we want our future customers to be well informed of what the short & long terms benefits are when using MORRELL COMPANY. All the tools necessary for the best choice are given in a friendly, low-pressure atmosphere. Most people will buy only 2 systems in their lifetime, on the average, so a new heating and/or cooling system must be taken seriously. Selling satisfaction is our business, reaping the benefits of a MORRELL COMPANY installation are the owner's rewards!

(6) 24 hour communications. We incorporate state of the art communications between each other and the customer. Radio dispatching, paging, cellular phones, multiple land lines with roll over capabilities, and emergency on call dispatching ensure our customers talk to a "live" person. Our elderly clients, working customers, and everyone else who has had to deal with a "menu list", " press one for this, two for that", etc., need and have every right to talk to someone that will have answers, not requests. Who's convenience really is a voice mail or automated phone system. At MORRELL COMPANY, we are in the business of serving our customer needs, not the clients serving ours.

(7) Cross training of employees. When stated we have highly trained professionals at MORRELL COMPANY, take it seriously. Unexpected illness or leave of absence will not affect operations. Fast, fluid reorganization procedures allow committed project continuation.